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Pictory

Paid

AI-powered platform that converts text, URLs, images, scripts, documents, and audio into professional videos with editing, subtitles, translations, and AI avatars.

Launched 2020-12-01

About Pictory

Pictory turns blog posts and long videos into short, social-ready clips automatically. Pictory stands out for text to video conversion, url to video, image to video, and script to video. Teams pick it because auto turns blogs into clips and clean default templates. Things to keep in mind: output looks templated.

Pictory is a paid tool and launched on 2020-12-01. It sits in the Video and Video Creation space and is best used to Marketing and advertising videos, Training and educational content, Explainer videos.

Pricing

Pricing model
Subscription
Currency
USD
Payment options
Annual
Starter$25/mo
billed annually
  • 1 User
  • 2,400 minutes/year
  • 5 GB storage
  • 1 Brand Kit
  • 720 minutes of ElevenLab's AI voices in 29 languages
  • 5 million videos from Getty Images and Storyblocks
  • 1,200 AI credits/year
  • No watermark
Professional$35/mo
billed annually
  • 1 User
  • 7,200 minutes/year
  • 20 GB storage
  • 5 Brand Kits
  • Unlimited standard voices in 7 languages
  • 1,440 minutes of ElevenLab's AI voices in 29 languages
  • 18 million videos from Getty Images and Storyblocks
  • 12,000 AI credits/year
Team$119/mo
billed annually
  • 3+ Users
  • 21,600 minutes/year
  • 100 GB storage
  • 10 Brand Kits
  • Unlimited standard voices in 7 languages
  • 2,880 minutes of ElevenLab's AI voices in 29 languages
  • 18 million videos from Getty Images and Storyblocks
  • 28,800 AI credits/year
EnterpriseCustom
custom
  • 10+ Users
  • Custom video minutes
  • Custom storage
  • Unlimited Brand Kits
  • Unlimited standard voices in 7 languages
  • Custom ElevenLab's AI voices in 29 languages
  • 18 million videos from Getty Images and Storyblocks
  • Custom AI Credits

Features

  • •
    Text to Video conversion
    Built-in support for text to video conversion — used for marketing and advertising videos.
  • •
    URL to Video
    Built-in support for url to video — used for marketing and advertising videos.
  • •
    Image to Video
    Built-in support for image to video — used for marketing and advertising videos.
  • •
    Script to Video
    Built-in support for script to video — used for marketing and advertising videos.
  • •
    AI Video Editor
    Built-in support for ai video editor — used for marketing and advertising videos.
  • •
    Subtitles and Captions
    Built-in support for subtitles and captions — used for marketing and advertising videos.
  • •
    AI Avatars and Voice Cloning
    Built-in support for ai avatars and voice cloning — used for marketing and advertising videos.
  • •
    Video Translation and Dubbing
    Built-in support for video translation and dubbing — used for marketing and advertising videos.

Pros

  • Auto turns blogs into clips
  • Clean default templates
  • Reliable transcription

Cons

  • Output looks templated
  • Limited creative control
  • Pricing tiers confusing

AI Models used

The foundation models that power Pictory under the hood.

OpenAI GPT-4OpenAI

Generates captions, summaries, and script content for video clips.

OpenAI DALL-E 3OpenAI

Creates custom visuals and graphics to enhance short-form video content.

WhisperOpenAI

Transcribes audio from long-form videos to identify key moments and generate captions.

Categories

Video
Video Creation
AI Video Generation
Content Creation
Marketing Tools
Video Editing

Best use cases

Marketing and advertising videos
Training and educational content
Explainer videos
Product demonstrations
Social media content creation
Corporate communications

Frequently Asked Questions

General

Pricing

Features

Beginner

Advanced

API

Integrations

Security

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