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Recraft

Verified
Freemium

AI-powered image generation platform offering art-directed models for creating photographs, illustrations, vector graphics, and 3D designs with exceptional prompt understanding and aesthetic control.

Launched 2022-11-01

About Recraft

Recraft generates vector graphics, icons, and brand-consistent images. Strong for designers. Recraft stands out for ai image generation with art direction, vector graphics generation, exceptional prompt understanding, and photorealistic image creation. Teams pick it because real vector output and brand-consistent generation. Things to keep in mind: style range narrower than peers.

Recraft is a freemium tool and launched on 2022-11-01. It sits in the Design and Image Generation space and is best used to Professional designers creating production-ready graphics, E-commerce sellers generating product imagery, Marketing teams producing branded visual content.

Pricing

Pricing model
Freemium subscription
Currency
USD
Payment options
Monthly / Annual
FreeFree
  • Limited image generation
  • Images owned by Recraft
  • Publicly visible in community gallery
BasicCustom
monthly or annual
  • Subscription credits
  • Top-up credits available
  • Full ownership and commercial rights
ProCustom
monthly or annual
  • Subscription credits
  • Top-up credits available
  • Full ownership and commercial rights
TeamsCustom
monthly or annual
  • Shared workspace
  • Shared top-up credits
  • Full ownership and commercial rights

Features

  • •
    AI image generation with art direction
    Built-in support for ai image generation with art direction — used for professional designers creating production-ready graphics.
  • •
    Vector graphics generation
    Built-in support for vector graphics generation — used for professional designers creating production-ready graphics.
  • •
    Exceptional prompt understanding
    Built-in support for exceptional prompt understanding — used for professional designers creating production-ready graphics.
  • •
    Photorealistic image creation
    Built-in support for photorealistic image creation — used for professional designers creating production-ready graphics.
  • •
    Illustration generation
    Built-in support for illustration generation — used for professional designers creating production-ready graphics.
  • •
    3D design generation
    Built-in support for 3d design generation — used for professional designers creating production-ready graphics.
  • •
    Background removal and inpainting
    Built-in support for background removal and inpainting — used for professional designers creating production-ready graphics.
  • •
    Outpainting capabilities
    Built-in support for outpainting capabilities — used for professional designers creating production-ready graphics.

Pros

  • Real vector output
  • Brand-consistent generation
  • Icon and logo flows

Cons

  • Style range narrower than peers
  • Pro plan needed for most features
  • Slower on complex prompts

AI Models used

The foundation models that power Recraft under the hood.

Recraft's proprietary generative modelRecraft

Generates vector graphics and brand-consistent designs from text prompts and design specifications.

Categories

Design
Image Generation
AI Image Generation
Graphic Design
Vector Graphics
Design Tools

Best use cases

Professional designers creating production-ready graphics
E-commerce sellers generating product imagery
Marketing teams producing branded visual content
Developers building internal tools with visual generation
Creative teams generating consistent styled assets
Batch processing high-volume visual pipelines

Frequently Asked Questions

General

Related & Connected

Reviews

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