About Jasper
Jasper is the go-to AI writer for marketing teams with brand voice, templates, and campaign tools. Jasper stands out for ai agents for marketing workflows, content pipelines and structured workflows, brand voice and governance controls, and geo and ai optimization. Teams pick it because brand voice training and marketing-focused templates. Things to keep in mind: expensive vs. chatgpt.
Jasper is a freemium tool and launched on 2021-01-29. It sits in the Writing and Marketing space and is best used to SEO and search engine optimization content creation, Campaign content generation and personalization, Brand-consistent content scaling across channels.
Pricing
Free TrialFree
Pro$59/mo per seat (monthly) or $69/mo per seat (annual)
- Canvas platform for content creation
- Agents for core marketing workflows
- 2 Brand Voices
- 5 Knowledge assets
- 3 Audiences
- 1 seat included
BusinessCustom
- Everything in Pro
- Agents for complex marketing workflows including GEO and translations
- No-code builder for Custom AI Agents
- Jasper Grid for scaled content execution
- Unlimited IQ customization
- API access
- Enterprise-grade governance
- Dedicated account management
Features
- •AI agents for marketing workflowsBuilt-in support for ai agents for marketing workflows — used for seo and search engine optimization content creation.
- •Content pipelines and structured workflowsComes up again and again in user reviews of Jasper for seo and search engine optimization content creation.
- •Brand voice and governance controlsBuilt-in support for brand voice and governance controls — used for seo and search engine optimization content creation.
- •GEO and AI optimizationBuilt-in support for geo and ai optimization — used for seo and search engine optimization content creation.
- •Canvas platform for content creationBuilt-in support for canvas platform for content creation — used for seo and search engine optimization content creation.
- •Jasper Grid for systematic content executionA reason power-users stick with Jasper for seo and search engine optimization content creation.
- •Custom AI agent builderBuilt-in support for custom ai agent builder — used for seo and search engine optimization content creation.
- •API accessBuilt-in support for api access — used for seo and search engine optimization content creation.
Pros
- Brand voice training
- Marketing-focused templates
- Team collaboration features
Cons
- Expensive vs. ChatGPT
- Output can feel formulaic
- Learning curve for templates
AI Models used
The foundation models that power Jasper under the hood.
Powers core text generation and content creation capabilities for marketing copy, blog posts, and long-form content.
Supports faster, cost-effective content generation for shorter-form marketing materials and quick iterations.
Provides alternative AI backbone for content generation with different stylistic and reasoning strengths.
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Related & Connected
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Latest models (4)
Used in workflows (1)
Related articles (1)
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